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Magpie Gallery website
Magpie Gallery in Cardiff dealt in street art from around the world. The website had to sell it without scrubbing off the paint.
The site carried three jobs at once. Show what was on. Introduce the gallery itself. And run a small web shop, where a handful of selected pieces could actually be bought. A listings page, a shopfront and a till, all sharing one screen.
Street art earns its place on a wall by being impossible to miss. On a screen it has to earn attention some other way. So the work led and everything around it stayed out of the way.
Drawn, like all my sites of that era, in Adobe Fireworks — a tool I rated more highly than was strictly reasonable.
A gallery site is a poster, a shopfront and a till, all fighting for the same screen.